https://www.ft.com/content/f039c3ca-d762-11e8-aa22-36538487e3d0

When you are stuck with too many choices in life, whether buying houses recommended by agents, finding schools for children, hiring staff among the hundreds of CVs…apply ‘e’ the number from nature (logarithm) to make smart and efficient decision under the constraints of time and resources.

“**Theory of Optimal Stopping**” = **1/e** ~ **37%**

where

e = 2.7 **1828**__1828__ **45 **90 __45…__

If you do a house search with 20 properties, then by the **Theory of Optimal Stopping**, pick the first property which is better than the first 7 properties you see (7. 4 = 20 x 37%).

**[Note] Ponder over the hidden Philosophy behind – “****Brilliant Limit****” :**